Not So Different Love
Not So Different Love is a conceptual project that aims to normalize same sex attracted people in everyday life by showing consenting adults partaking in appropriate public displays of affection such as hugging, holding hands, or a kiss on the cheek. The idea is to make this normal in every day life so people don’t view them any differently, because everyone deserves to feel safe existing as they are.
Logo
A simple design was used to project a direct message “not so different love”. The “LOVE"” is in different rainbow colors to indicate the LGBTQ+ affiliation. The logo is direct and tells you exactly what it is with no room for misunderstanding.
Signage
Merch
Merchandise is showcased to keep the message prominent and showcased in various natural locations. The term promotes acceptance and understanding through exposure, subliminal messaging, and becomes familiar.
